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Meta earned 760 million zloty on fake ads in Poland in one year
According to analysts' estimates, Meta may have earned around 760 million zloty in a year on delivering fake ads in Poland. Online advertising scams have become a sophisticated automated business: the platform collects money for ads while the defrauded user bears the costs and risk. Growing scale of the problem and ineffectiveness of current mechanisms are fueling mounting social and institutional pressure in Poland for legal changes to stop such practices by internet giants, including in light of EU regulations.
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