McDonald's sued for using AI to set prices in franchises
McDonald's faced federal court in the US over using an artificial intelligence tool to coordinate prices in independent franchises. Prosecutors say the system enabled the exchange of unpublished pricing and sales data between locations, violating antitrust law and raising prices for consumers. The vast majority of McDonald's restaurants in the US are independent franchises that should set prices on their own under company policy.
Comments
No comments yet
Comments
No comments yet โ be the first to weigh in ๐
No comments yet. Be the first!