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🚗 Cars
Ford's affordable electric pickup named Fathom — starting under $30,000
Ford has officially revealed that its affordable electric pickup truck will be called the Fathom — not the revived Ranchero name that had been speculated. The truck will start at under $30,000, making it one of the most affordable electric pickups on the market. The model is designed to broaden access to electric vehicles in the utility segment.
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