BMW hits 50,000 electric iX3 units in under 10 months — 100,000 orders incoming

BMW has produced its 50,000th electric iX3 crossover in less than ten months, marking the company's fastest-ever new product launch. Demand is running at twice the current production rate, and BMW is about to take its 100,000th order for the model. The iX3 has emerged as one of the strongest sellers in the brand's electric vehicle lineup.