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SDCC Panelists Urge Studios to Invest in "Prestige" Romance Films
At a San Diego Comic-Con panel, co-founders of Magic Hour Entertainment and Rebelle Media, along with writing duo Christina Lauren, urged studios and streamers to devote more resources to elevated, prestige romance productions. "Divergent" author Veronica Roth noted that romance accounts for 23% of all book sales. Panelists highlighted casting and on-screen chemistry as key factors for the genre's success.
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