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European SMBs are getting more real-world ROI from AI than rivals in the US
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European SMBs are getting more real-world ROI from AI than rivals in the US

A new AI readiness report from SAS found that European small and medium-sized businesses are among the most advanced globally in actually deploying AI, outperforming North American SMBs in real-world implementation despite lagging in planning stages. Globally, 37% of firms remain "experimental" and 33% "opportunistic" in AI readiness. The EU AI Act preparations are cited as a possible driver of Europe's stronger deployment record.

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