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OpenAI Pivots to Enterprise Clients to Fight Back Against Anthropic
๐Ÿ’ป Technology

OpenAI Pivots to Enterprise Clients to Fight Back Against Anthropic

OpenAI is shifting its strategy toward enterprise clients in a bid to improve its finances and counter growing competition, particularly from Anthropic. The company launched the generative AI era in 2022 with ChatGPT but has since faced intensifying rivalry that has eroded its lead. Focusing on corporate customers is the firm's main response to the competitive pressure it now faces.

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