YouTube commands over 65% of Japan's on-demand video viewing hours

Behavioral data from AMPD Analytics shows that YouTube dominates Japan's video-on-demand market, accounting for more than 65% of all viewing hours. Japanese audiences watched 2.8 billion hours of content on the Google-owned platform. News and baseball are the leading genres driving viewership.

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💻 Technology YouTube Holds 65% of Japan's Digital Video Hours – 2.8 Billion in May Variety · 29d ago 💡 Did You Know Publication Turns 20: The Internet Looked Very Different in 2005 Damn Interesting · 3d ago 💻 Technology YouTube Lite at 18 zł vs. Premium at 30 zł — is the switch worth it? Spider's Web · 5d ago