Ghost of Yotei boosts Hokkaido tourism with themed tours and local merchandise
Towns near Mount Yotei in Hokkaido, Japan, are running a deliberate tourism campaign built around the PS5 game Ghost of Yotei to draw visitors outside the ski season. Operators are offering tours of real-life locations featured in the game, and local craftspeople are selling themed merchandise. The push goes beyond informal references to the game's name in promotional material.
Comments
No comments yet
Comments
No comments yet โ be the first to weigh in ๐
No comments yet. Be the first!