Looksmaxxing trend pushes young men toward extreme appearance techniques
Looksmaxxing is a growing online trend among young men focused on maximising physical attractiveness, ranging from skincare and gym routines to extreme practices like "bonesmashin" โ striking facial bones with a hammer to reshape them. Experts suggest the motivation is not purely about attracting women, but also reflects social pressure and identity issues. The trend raises serious concerns about physical safety and mental health among adolescents.
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